PENGARUH BRAND EQUITY, BRAND IMAGE, DAN BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN (STUDI EMPIRIS PADA KONSUMEN PRODUK SMARTPHONE SAMSUNG DI KECAMATAN WINONG PATI)

Collection Location Perpustakaan Fakultas Ekonomi
Edition 30 Maret 2021
Call Number 0722.658 DEP p
ISBN/ISSN
Author(s) Dr. Gita Sugiyarti, SE,MSi
Depi Puspitasari
Subject(s)
Classification 0722.658
Series Title
GMD SKRIPSI
Language Indonesia
Publisher FEB UNTAG SEMARANG
Publishing Year 2021
Publishing Place Semarang
Collation I-V hlm., 30 cm
Abstract/Notes
Specific Detail Info